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Reply to Registering a brand with Amazon


Hope you are doing great!

Kritika stepping in from mentors team, happy to help!

>>>If you are going with a private label then trademark is mandatory. You can list your product by using UPC code which we provide and after that, you can apply for a trademark.

When you buy a product from the manufacturer you need private label product with your brand name or you are authorized to sell that product with your name. Make sure they provide you authorization letter on their company letterhead.

After getting authorization letter go for brand registry and for a trademark. You need to get Trademark with your brand which should be unique and then you can provide trademark document to Amazon which will lock all your listing for existing sellers.

Here is the link to sample template of “brand authorization letter from the manufacturer”. The underlined words are variable. You can change it. Make sure that your Chinese manufacturer prints this document on their letterhead and signed by authorized person.


I’m going to go ahead and open our conversation on my end, for now, If you run into any other issues at all, feel free to reach out to me, I’d be more than happy to help!
Have a great day ?

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